Disneyland to play key role in ESPN’s Super Bowl LXI buildup

The road to Super Bowl LXI will run through Main Street, U.S.A., after ESPN kicked off its yearlong “Year of the Super Bowl” campaign ahead of next February’s game at SoFi Stadium. The initiative, tied to ESPN’s first Super Bowl broadcast, launched Sunday with “The Handoff,” a 24‑hour programming push that shifted coverage from Super [...]