Kim Kardashian’s Daughter North, 12, Reportedly Launching Brand as She Debuts New Facial Jewelry

North West may be following in her mom Kim Kardashian‘s footsteps by starting her own brand.

According to a Monday, February 16, report from The U.S. Sun, the Skims founder, 45 — who shares North along with Saint, 10, Chicago, 7, and Psalm, 6, with ex-husband Kanye West, 48 — has filed three trademark applications for “NOR11,” encompassing clothing/accessories, watches/jewelry, and bags.

KimYe’s Kid Inc. — incorporated in California in August 2023 — is the company that submitted the application to the U.S. Trade and Patent Office, and business manager Lou Taylor‘s address is listed as the registered office. Per California State records obtained by the outlet, the reality TV star is the sole officer.

In December, North posted a photo on Instagram wearing a black fu...