L.A. Metro's cheeky marketing campaign lights up social media

4 weeks ago 3
Los Angeles' public transit agency, Metro, has already sold out of its supply of new t‑shirts and crop tops promoting the agency's upcoming subway extension thanks to a viral, and risqué, marketing push. The shirts read, “Ride the D,” referring to the D Line extension running beneath Wilshire Boulevard through the Mid‑Wilshire corridor. The long-awaited [...]
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