Williamsburg is not short of quirky drinking holes. The last time I was in the area, I spent the afternoon enjoying a flight of craft ‘spiked’ naturally flavored kombuchas in a bar with a sparkly disco ball. Arguably, residents and visitors are already spoiled for choice. The addition of Koi Ba simply adds to the superb offering.
To establish yourself within this neighborhood, never mind the rest of New York, just being ‘different’ is not going to cut it. The stakes are high. Bringing something original, authentic and reliable helps, but the city is cu...