Warren Buffett’s successor eyes selling off Berkshire Hathaway’s 325 million Kraft Heinz shares

OMAHA, Neb. (AP) — Warren Buffett’s successor appears to be considering his first significant move after taking over as CEO this month.

Kraft Heinz warned investors Tuesday that Berkshire Hathaway may be interested in selling its 325 million shares in the name brand food giant that Buffett helped create back in 2015. The news came in a filing with stock market regulators.

Buffett and the Brazilian investment firm 3G Capital orchestrated the merger of Kraft and Heinz back then because they already owned Heinz and believed in the power of their brands. Now Greg Abel may be plotting a different course.

Over the years since Buffett had come to realize that the company’s competitive moat around its brands wasn’t as strong as he thought as consumers have increasingly been willing to switch to store brands and move away from processed foods. Berkshire took a $3.76 billion writedown on its Kraft-Heinz stake last summer. Buffett said last fall that he was disappointed in Kraft Heinz’ ...