CONWAY, Ark. – After funds started to get low for the Christmas Boot Drive, the Conway Fire Department decided to heat things up and create some new ways to raise funds to help kids have a better Christmas.
Page by page, the Conway Fire Department turned up the heat.
"The best-looking guy goes on the cover," Conway firefighter, Justin Adlong said.
Their funding efforts are becoming a challenge after struggling with other methods like Fill the Boot, which is a way for the fire department to give back to the Faulkner and Perry County communities.
"Everything's cashless nowadays and so we will stand outside at like the Conway Commons or target all that area and you will see us holding a boot just asking for money and every year that number is going down," Conway firefighter, Blake Brents said.
The Conway Fire Department uses the money from the fundraiser to support around 650 kids in both counties with toys, clothes, and food for Christmas.
This year, as a way to help increase funds they decided to create a calendar, the last one was made about 20 years ago.
"At first everybody was like, I don't know if I want to be in it, so we had a couple of g...