'Escape the Noise': Provo hiking company's 'Ten Peak Challenge' badges much more than just bragging rights

3 months ago 6

PROVO, Utah (ABC4) -- On University Avenue in Provo, you'll find Timpanogos Hiking Co., an inviting shop with a brick exterior and wooden door. Once you venture inside, you'll find something that's been quite a sensation among hikers — colorful, hand-made embroidered badges, each representing one of Utah's beautiful peaks.