“Hello, gorgeous” signs debut at Manhattan entry points in NYC rollout

Limited-edition street signs introduce new slogan inspired by Barbra Streisand film

New York, NY – Travelers entering Manhattan are now being greeted with a new message as city officials unveil redesigned “Welcome to Manhattan” signs featuring the phrase “Hello, gorgeous.” The updated signage is part of a limited release announced this week by the New York City Department of Transportation.

The signs, which include the names of city officials and the new tagline, are inspired by the iconic line from Barbra Streisand’s 1968 film Funny Girl. Officials say the slogan was designated by Manhattan Boro...